Introduction
The First Responder Community embraces a large section of the national marketplace which includes millions of people who are directly and indirectly involved in the nations safety and wellbeing. Whether they are in the Military, Law Enforcement, Fire-fighting, Paramedics or the large rescue communities they have enormous purchasing influence across most products and services. First Responders are the first you call when there is an emergency, they attend unconditionally in all sorts of extremes and the national respect and support of these people is at the highest. Organisations who partner with them will also enjoy unparalleled respect, support and branding recognition.
Every day First Responders are in the news, their bravery and courage are the stories that end up as documentaries, movies and television shows and we all feel much safer in our daily lives because of them. The FRC is a not-for-profit charity that endeavours to fund-raise and facilitate the acquisition of much needed supplementary equipment for First Responders to effectively and efficiently save or protect lives and property from any natural or man-made disaster. Irrespective of the products and services your organisation provides the FRC can assist you in being part of the magnificent work the First Responders do by partnering with you to develop mutually beneficial marketing strategies that will elevate your brands and corporate responsibility aspirations.
We will work with your marketing teams to present ideas and strategies that will maximize your influence in this lucrative and expanding market. We have provided a number of ways your organisation can be involved either as a marketing campaign or as a simple “I would like to help”